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Amazon, the most successful business in US.

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To think about Amazon bears to imagine the economic impact of the biggest ecommerce of the world. What began as a digital bookstore takes years being the spearhead of a prolific online market. Which does not stop adding milestones and diversifying its services.

The story of Amazon gives a lot to talk about: from the business vision of Jeff Bezos. Whose adventure started in a garage in the nineties. From which with only three servers offered a catalog of books online of different publishers. To the large acquisitions that has been made in the last years, headed by the purchase of the supermarket ecological Whole Foods Market. By which the giant ecommerce disbursed 13,700 million dollars.

Or to how  it has diversified its services. Which go from the leadership in cloud computing to content offer in streaming.

Amazon history on graphics 

April 19 of 1995, Amazon started as an online bookstore, the very first book Amazon sold was Fluids Concepts and Creative Analogies, winner of the pulitzer award. By that time Amazon was not yet called Amazon, it was called Cadrabra.com, chosen by Jeff Bezos himself, because for him was a general word and related to the magic industry with the word “abracadabra”.

But such a domain lasted not much, because somebody with a better perspective told Jeft: Such a word is too much like a corpse. After that the word Amazon jumped out, and Jeft took it because it is the name of the Amazon river in Latam. 

Also, for that time, on the listing of companies issued every year, Amazon will be first on list. Since it was ordered alphabetically.

On that time, there was a “.com” crisis which amazon survived.

What would happen if you had bought ten shares of this company in 1997?

Bearing in mind the colonization of the global market Amazon has attacked in the last two decades, we revise with a computer graphics the money that there might have obtained those who bought actions of the digital bookstore in 1997.

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From 1997, the share value of the company has grown close to – drumroll of drums. 136.000 %. Spending of 180 dollars for every ten actions in May, 1997 equivalent to 155 euros approximately to 244.741 current dollars. An amount equivalent to 211.000 euros.

The firm reaches the trillion dollars: why is it especially showy?

As expected, the firm closely followed Apple by surpassing the trillion-dollar barrier. However, the case of the ecommerce company comes even more striking than the apple bite, we explain why it stands out.

Experts in the business world and retail qualify the growth of Amazon as “extraordinary”. The case of Neil Saunders, director of GlobalData Retail. During an interview with the BBC emphasized that the fir founded 24 years ago. A period of very short time to overcome the barrier of a trillion dollars.

But, how about the secret for the success of Amazon?

From being an online bookstore founded by a person in his garage in Seattle. To be all an empire selling from diapers to cars?

As explained to the WSJ Tom Alberg, Madrona Venture Group, its strategy lies based on reducing costs and expand fast. Thus, Bezos has always chosen to reinvest revenues in the company and think in the long term.

Little by little the giant firm has been growing thanks to the continuous investments of its founder. Back in 2001 when it expanded its offer to incorporate products of external sellers. This allows him to have an enormous inventory, without having to buy anything. It passed further away in 2006 identifying a new need on the market creating the division of web services of Amazon, and nowadays he fights to be the king of the cloud.

The info graphics we bring to you today tackles the big Amazon milestones from an operational perspective. In particular, in the info graphics you will be able to see more than 140 data about the business volume of Amazon.

Its associates’ quantity and products, the relevancy of the logistic service of Prime, the main categories of articles or the reasons they motivates the sellers to prefer this platform as the channel to commercialize its products.

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